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TD Canada: Today, the World’s Favorite Bank

August 1, 2014 by Jerry Roberts Leave a Comment

lovemybank

I talk and write a lot about customer service and developing relationships with those wonderful people who pay our bills. We all need to do a better job of that.

Here’s a video that screams relationships.

Before today I’d never heard the name TD Canada.

After today, I’ll never forget it.

Just watch.

[youtube http://www.youtube.com/watch?v=bUkN7g_bEAI&w=728&h=410]

 

TD Canada wanted to say thank you to their customers in a way they felt was “unique.” Was it ever!

Can you say “Speechless”?

All of what you’ve seen is part of the bank’s #TDThanksYou” campaign, and there’s more.

Are you ready?

On July 25, the bank also gave a $20 bill to each of their customers in more than 1,000 locations.

#epicservice
#Ilovethatbank

Is it a great marketing strategy? Yes.

Is it incredible customer service? Absolutely.

Is it dripping in “relationships”? You bet.

And it’s gone seriously viral. No surprise there.

Now…

How can you channel this inspiration in your own business to surprise and delight the people who support your business, or job, or dreams? Feel free to tell us down below what you think.

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About Jerry Roberts

Jerry Roberts published a market-leading business magazine for 16 years. He recently produced an epic 8-hour strategy-filled interview series with Dr. Ben Adkins that covered his remarkable three-year rise to the top of the Internet marketing field. Get it for FREE by clicking “Visit My Website.”

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