Trying to cram sales copy into tiny word counts is a huge pain. Especially if you’re like me. I love to talk – a lot. And my writing is no exception. So when a daunting word limit hovers over me, it’s like a giant black fly flew into my creative juices. And trying to capture […]
How Your High School English Teacher is Stopping You from Getting New Customers
Ask people if they think of themselves as a good writer, and they’ll likely say no. Sure, some of us are technically better than others – but your experience level shouldn’t stop you from being able to connect with your customers, either through Facebook ads, sales letters or even emails. And here’s the truth… most […]
5 Easy Tricks Anybody Can Use to Write a Striking Headline
Headlines can be a real pain in the ass. Most business owners don’t have a copywriter on staff to make sure they have a good one in their ads (newspaper, radio, tv, facebook, etc) If you struggle to create catchy headlines that grab the attention of your audience, you’re not alone. There’s a lot of […]