What do you do when you’ve got a fantastic product that you know the world will love… but no one knows they actually need it yet? Selling practical products can be really difficult. Practical products typically solve an everyday problem that the majority of people experience. But unless anyone is actually seeking a solution, chances are […]
How to Write Click-Worthy Ads with Only 3 Sentences.
Trying to cram sales copy into tiny word counts is a huge pain. Especially if you’re like me. I love to talk – a lot. And my writing is no exception. So when a daunting word limit hovers over me, it’s like a giant black fly flew into my creative juices. And trying to capture […]
11 ‘Outside the Box’ Ways to Grow Your Email List Faster
It’s 2014 and many of the old styles and methods of marketing just don’t work anymore. Many tactics that worked 2,3 and 4 years ago still work today, but if marketers don’t step up their game, potential customers are going to start to look the other way. In this post we are going to talk […]
Selling The Experience (Is Your Copy Missing This Critical Ingredient?)
It’s amazing what people will buy, or what they could be sold on, for that matter! It doesn’t really phase me anymore when I hear stories like the one below – where people can literally buy fame for an allotted period of time. For this service, the Paparazzi will follow around the lucky participant and take […]
The 3 Stats That Matter in Achieving Social Media Domination. (Hint: You’re Making it too Hard)
Today we’re going to be discussing stats in a really easy sense…you don’t even need a special statistics calculator, I PROMISE. This is going to help you immensely with the type of content you want to be posting to your social media profiles, blogs and any other web property you own. Why Stats Are Important – […]